In a volatile and uncertain world, only two predictions can be made with any confidence. Firstly, China’s economy will double in size in the next 10 years and, secondly, China’s middle class will double from 300m to at least 600m people by 2030. These two facts alone place China firmly in the driving seat of global growth in the next decade, an opportunity for investors, entrepreneurs and business leaders which can’t be ignored.
Chinese influence on how business gets done will continue to disrupt many industries, and the next decade will be pivotal to all western organisations seeking new opportunities for growth. China represents a unique opportunity to the rest of the world driving wealth and prosperity across the globe, and simply cannot be ignored. David will share how you should embrace this opportunity His insights could be a game changer for your business.
David offers a half-day workshop focussed on how to boost your business results by engaging with Asian buyers, investors and clients. This workshop will appeal to your everyone – from your senior leadership group to your successful agents and your local property managers.
Areas of Expertise
How to position your business to become a magnet for Asian buyers and investors;
David’s engaging and interactive workshop covers the following topics:
Part 1 – The Demand from Asia
- Why do Asians invest in Australian Property? What’s driving this and why is it likely to continue?
- Where are they looking to invest, and why?
- Who are investing? What are their characteristics? What are the different investor segments? Why are they different? How do you identify them?
Part 2 – How should we prepare for Asian investors?
- Prepare yourself
- Prepare your team
- Prepare your marketing
- Prepare your office
- Recruitment – sourcing, managing and retaining Asian agents
Part 3 – A lesson in cross-cultural differences (30 mins)
Part 4 – Some practical tricks and tools – next steps
- Chinese Names
- Business cards
- Wechat app
- Web sites
- Marketing collateral
- Common Chinese phrases
- Red packets
- Etiquette at Chinese Banquets
For a taste of David’s style and approach, please watch his “3 Tips for Real Estate Agents in 2018”